The Chartered Institute of Marketing Isle of Man Branch is set to stage the first marketing clinic held on the Island in celebration of Marketing Week. The Institute, together with the Business Incubation Centre and Capital International, will host the event at the Incubation Centre in Douglas on Thursday 11th November. The clinic will offer new start-ups and small businesses a chance to polish their marketing strategy in consultation with a qualified chartered marketer. They will be run on the basis of 45 minute one-on-one sessions, which will be booked in advance. CIM Isle of Man Chair Cathy Cowin said: “We are delighted to stage these special marketing clinics especially for Isle of Man businesses, and what better time to host them then in a week which celebrates marketing. “Marketing is an important and essential process. It is a complex skill with many different tactics and approaches and plays an essential role in the success of a company by educating on the latest market trends, helping to boost sales and profit and developing reputations. Business leaders must be creative and wise enough to promote their products with the proper marketing tactics. If it is not conducted and researched well, a company could waste time and expenses on a failed marketing approach. Our clinics can provide the perfect helping hand as our experienced chartered marketers can lend their expertise and advice, whatever your business.” Thanks to the generosity of the senior members of the Isle of Man Branch of the Chartered Institute of Marketing, and the support of Capital International, there will be no charge for businesses wishing to take part. Kate Lord, from the Business Incubation Centre, said “Providing access to expert advice is part of the incubator’s role in supporting the development of successful enterprise on the Isle of Man. BIC is proud to partner with our friends at the Chartered Institute of Marketing to give early stage ventures a great opportunity to access valuable guidance on marketing their business for free at this great event.” Applicants wishing to book a 45 minute Marketing Clinic appointment on Thursday 11th November 2010 should contact Kate Lord kate@iombic.im or 647065 by Monday 1st November. Sessions are limited and will be allocated on a first come, first served basis. - ENDS -