MANX Telecom has appointed Fergal McKenna as sales director.

Fergal, who graduated from Trinity College in Dublin with a BSc in Management, has moved from the Republic of Ireland to take up the position.

He said Manx Telecom is ideally positioned to attract more global clients to the Island but that a new approach is needed.

Fergal explained: "This is a very exciting time to join Manx Telecom.

"It is a company renowned for developing and implementing new technologies and this - combined with the Isle of Man's standing as an excellent international business centre - provides a great platform to attract more global clients.

"Manx Telecom is in strong and unique position with many of the products and services we offer and I'm looking forward to working with my colleagues to maximise the company's potential.

"We need to move away from the traditional sales approach of saying to clients - 'Here are our products which ones would you like to buy?' - and move towards a closer relationship with clients which enables us to appreciate the challenges they face and, therefore, enable us to demonstrate precisely how technology can help them."

Mike Dee, the chief executive officer of Manx Telecom, congratulated Fergal on his appointment and added: "Fergal has a proven track record in the telecoms industry and will bring a wealth of experience to the role of sales director. I wish him every success in his new role."