The Isle of Man government's "Freedom to Flourish" campaign is gathering pace with the recruitment for its "Brand Champions" scheme.
The scheme aims to get companies and organisations on the Island involved and show them how to spread the "Freedom to Flourish" message to their employees and beyond.
Alistair Audsley is a marketing consultant, working on "Brand Champions" on behalf of the government.
Mr Audsley is focusing on the private sector, conducting workshops on the scheme and finding out what firms think of it.
He says the feedback from those he's spoken to so far has been positive:
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