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How Pokemon Go just pipped MBL Mo to his launch

by isleofman.com 25th July 2016
What does Nintendo have in common with Manx independent financial adviser, MBL Financial?

With headlines sweeping the globe about gaming phenomenon Pokemon Go, Nintendo has seen its stock double since the launch due to the sheer popularity of the concept. The augmented reality app for mobiles shows the game through cameras on phones, meaning players have to go out to hunt for imaginary characters in order to play.

MBL Financial is launching its own Island-wide treasure hunt at the Southern District Agricultural Show in which its piggy bank mascot, MBL Morris, will call on residents to help him find treasure hidden by his long-lost ancestor. Following a series of clues due to be launched across the company’s website and aired on 3FM, the hunt will culminate with the winner being awarded ?500 and ?500 for their chosen charity.

Commenting on the initiative, John Shields who is a mortgage advisor for MBL Financial said: “As we’ve seen from the latest Pokemon craze, there’s something universal about the fun of a treasure hunt. We launched our Help MBL Morris campaign as a way to bring the whole family together for an enjoyable outdoor activity for the summer. Our ultimate winners will triumph using analytical nous to crack the clues, local knowledge of the Island and a healthy dose of competitive spirit to get out and about - we can’t wait for the results.

“Anyone who wants to get involved can visit us at the show, our offices or see more details on our website www.mbl.co.im. Oh, and do capture pictures of Morris as you see him around the Island - there’s nothing imaginary about him.”


Posted by isleofman.com
Monday 25th, July 2016 02:57pm.

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